Top 20 Retail Tech Companies - 2018
The business of retail has been intricate. To ride the tide of e-commerce and hold the market share through brick-and-mortar locations, knowing customer preferences and intent have become imperatives. To this end, data-driven retail solutions aggregate and analyze the data from multiple sources like POS terminals, social media, and numerous avenues of customer interaction to help retailers make strategic business decisions.
On the other hand, retail IoT solutions are transforming in-store customer experience by delivering offers and promotions based on customers’ browsing and purchase history. Furthermore, to help retailers address customers’ “mobile-first” mentality, the mobile payments solutions are not only reducing the transaction time but also becoming an integral part of loyalty programs that forge a bond with customers and facilitate value delivery.
The retailing solution’s scope of utility and application grows further as they help retailers determine and address the problems, and enhance the efficiency level of their retail operations. For instance, retailers can affix the problems in supply chain management for faster delivery of products—another crucial criterion in enhancing customer experience.
Like any other arena, retail solutions landscape has no dearth of solution providers and thus zeroing in on the apt one remains an uphill task for CIOs. To help them tread on the right path, CIOReview’s distinguished panel comprising CEOs, CIOs, VCs, industry analysts and the editorial board has come with 20 Most Promising Retail Solution Providers - 2018. In our selection process, we have evaluated the vendor’s competency to provide efficient as well cost-effective retail solutions and services.